Mass Food and Farm License Plate

We're launching a special license plate to support new farmers, farmers’ markets, and a vibrant Massachusetts food economy - and we want you to join us!


New Entry is teaming with Mass Farmers Markets and the Beginning Farmer Network of Massachusetts to launch the Choose Fresh & Local special license plate - a way to show your support for local food and farmers while backing the work of organizations like ours. 

To learn more and to sign up, please visit


Wondering how else you can help? Easy: Spread the word! Like us on Facebook, use the #MAFoodPlate hashtag, and if you're really dedicated, you can find print materials here.

In order to make this license plate a reality, we need to sign up 1,500 vehicles. By adding your name to the list, you are not only backing small farmers, farmers' markets, and our local food system - you're launching a program that will support this work for years to come. Help us get this show on the road - join us today!