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This this free, online and self-paced course designed for both new and experienced farmers looking to diversify their operations. You will learn about everything from understanding what makes a product “value-added,” to conducting market research, product development, branding, and managing your enterprise.

Each module features expert insights, helpful resources, videos, and guided assignments to help you create a successful value-added product plan.

Participants Will:

1. Learn how to develop and manage a value-added food or farm product from idea to market.
2. Explore what makes a product value-added, the processing options available, and the regulatory requirements needed to get started.
3. Gain enterprise management skills such as assessing profitability, understanding costs of production, maintaining financial records, and identifying funding and business support resources.

Topics Include:

• Market and Product Research
• Product Development and Production
• Branding, Labeling, and Marketing
• Enterprise Management

Take the Course

Check out our plain language Guide to Starting a Value-Added Food Business that provides a basic introduction to starting a value-added enterprise.